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How Tenkara Tanuki is DISRUPTING the Rod-Making Game

Tenkara Tenuki podcast
Luong perfecting his craft. Source: Tenkara Tanuki

Listen to this post on the Cast & Spear Podcast

Luong Tam, is the owner of Tenkara Tanuki. He has an amazing story of how he came over from Vietnam to start working in Silicon Valley. After falling in love with fishing as a kid, he later fell in love with casting and developing the perfect rod.

Having frequented many of the top casting clubs in California, he took his ideas to Kickstarter to fund Tenkara Tanuki. Over the years he’s developed novel ways to work with Chinese manufacturers to build top of the line products.

If you’re interested in making your own products, then listen to this episode! It’s a gem.

In this podcast, we cover:

1:00: Who is Luong Tam? His origin story of how he started as a bait fisherman in Vietnam and his time during the USA-Vietnam War. Why it’s rare in the Japanese culture to ask for anything.

7:00: What makes his rods stand out from the rest?

8:00: Beginner’s introduction to Tenkara fishing. How Luong learned his technique from the top Tenkara Japanese master Masami Sakakibara.

16:00: An introduction to the various casting clubs and why they are important.

21:00: Various fly fishing presentation techniques and recommendations.

24:00: If you use more flies then you have more of an opportunity to catch fish.

36:00: The beauty and the simplicity of Tenkara for the beginner. Why it’s nice to not have to worry about gear selection so you can just focus on fishing.

45:00: What it’s like to build a product in fly fishing. Why he loves product development and how his childhood helped him with the manufacturers.

53:00: What he had to teach his factory workers so that they knew exactly how to make the best products on the market. GENIUS.

1:00:00: How do you compete with the competition back in the USA?

1:15:00: Why the internet is a game-changer for getting your products into people’s hands.

“The act of giving is one of the best feelings you can have.”

Say hi to Luong at Tenkara Tanuki. Be sure to check out his new Pocket Ninja.

Jon Stenstrom
Founder & Angler
Jon Stenstrom is a fishing and spearfishing enthusiast. He's been fishing since he was 5 years old in the backcountry of Yosemite for trout and in the surf near his home in SoCal. Over the past 4 years, he's been spearfishing up and down the coast of California. He started Cast and Spear to help inspire others to get outside and chase their dream fish. Notable catches include spearing a 65-pound white sea bass, large grouper, and yellowtail down in Baja. When he's not in the water, he's usually fishing from his Gregor Baja aluminum boat or inflatable Takacat catamaran.
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